Showing posts with label Ink Magazine. Show all posts
Showing posts with label Ink Magazine. Show all posts

Saturday, October 16, 2010

The Fashion Blogger Photo Shoot



“The digital age has launched new breeds of all sorts from online gamers to online daters. But one force that is making a huge impact on industry is the fashion blogger. The fashion blogger is everywhere, snapping photos of street fashion and tweeting the latest fashion news to everyone in their circle. Armed with digital SLR cameras and smart phones alike these fashionistas and streetwise gents are building immense followings. Join Ink as we catch the illustrious blogger in the action!”









*All photos taken by Kerry McDonnell.

To see the actual fashion spread visit Volume 3, Issue 1 of INK Magazine at:
http://www.issuu.com/ink_magazine/docs/ink3.1

A behind the scenes video of this shoot can also be seen in my previous post at: http://mademoisellerva.blogspot.com/2010/08/behind-scenes-with-ink-magazine.html

Tuesday, August 3, 2010

Behind-the-scenes with INK Magazine


This is just a little video I made in a rush on the day of the photo shoot for the August issue of INK. My videographer skills are far from great but I figured why not play around with all the equipment I've got? Here's a sneak peak of what goes on behind the production of INK's fashion spreads.

Sunday, April 25, 2010

Citizens of a New Age




Once upon a time, there was a custom called dating. When cupid’s arrow hit two unsuspecting souls the ritual began. A male suitor would call on a young woman and ask her on a date. The typical rendezvous might involve a night on the town complete with dinner and a movie, or maybe even a night of dancing. Then, if all went well, the night would conclude with the goodnight kiss. Success! The dreaded first date is complete. However, it’s my experience that this is becoming a non-existent occurrence in today’s society. Dating, as we perhaps never truly knew it, is becoming extinct. In its place, we’re left with hook-up culture.

Collegiate hook up culture is rampant. It used to be that you met someone you liked and then went on a few dates to get to know them, now you hookup first to see if you like that person and maybe go on a few dates afterward. Anyone else see this as backwards? Or are we simply too jaded? It seems we’ve lost the ability to simply ask someone out and get to know them. So what’s the cause of our dating culture’s slow demise? A writer for the New York Times attributed it to “the collapse of advanced planning, lopsided gender ratios on campus, delaying marriage, relaxing values and sheer momentum,” all of which make significant contributing factors.

However, she failed to factor in the effects technology has had on this phenomenon. One of the major contributing factors in the growth of this new social norm is the technology that we love and hold so dear. Facebook, Twitter, SMS messaging…all these various forms of social media and communication provide us with more and more ways to disconnect from personal contact; thus gifting us the ability to not deal with life face to face. Don’t get me wrong, I text just as much as the next person, but using this as a main means of communication with someone we’re interested in dating is probably not the best idea. We’ve become too addicted to put the phone down. In 2008, Vibes Media, a company that helps businesses market themselves through SMS, reported that since 2001 the number of text messages sent in this country has risen from about a million a month to 75 billion.

While texting has become an extremely useful tool, SMS can be impersonal and leaves way too much room for misinterpretation. Think about it. Can you really get to know someone through a text message? Granted, texting has its advantages in relationships. It’s useful for flirting and connecting when you can’t talk. It’s great for making plans, confirming things, and great for throwing out a quick message to someone that can’t talk. Nevertheless when this form of communication is abused, it mostly just gets in the way. Whereas we used to drunk dial, there is now the drunk text, and in place of the “booty call” we have late night “booty texts.” And due to the difficulty of interpreting a person’s tone through text, it can be hard to tell who’s looking to get to know you and who’s looking to get some. Be classy in your approach. Texting is all about short conversations, it’s not a replacement for phone conversations. When it comes time to setup a date, be brave, pick up the phone and call someone.

Dating in this new age is a complex process, arguably even more difficult than in the past. With all the games we play and all the ways we can communicate, the dating realm can be a murky, thorny underworld of confusion. However one thing is for sure, in our society where constant contact is a necessity, texting as a form of communication is here to stay. Don’t throw your love life out the window by showing that you’re uneducated in the sphere of texting.


Textaholic’s Anonymous
A few tips for proper texting etiquette


Asking Someone Out: So you met someone at Friday night’s art gallery show, you exchanged numbers, and you’re thinking it’s time to ask for a date. It may be easier on the nerves to shoot someone a request via text messaging, but often times it sends off the wrong message. Save the date plans for those traditional phone conversations that we seem to increasingly avoid.

Cancellation: Texting is not an excuse to be rude. If you don’t want to see someone, call them and cancel your plans.

Date Etiquette: You’re hanging out with someone you’re interested in, and you’re so excited you decide to text your friend every detail of your date. It should go without saying that this is a big no-no. Never text while you’re on a date if you want the person to think you’re interested! And even if you’re not interested, don’t be rude. At least run off to the restroom and text in secret.

Playing It Safe: Texting is one of the most misinterpreted forms of communication out there. It’s hard to decipher the tone of someone’s message through reading words on a screen. To be safe, save the jokes for face-to-face interaction.

Constant Contact: Ever had someone blow up your phone with text messages all day long that have no real significance? Do not feel the need to text every facet of your day to someone you’re dating, or anyone for that matter. Keep your texts to a minimum.

Patiently Waiting: So you’ve been engaging in a text-a-thon with that new girl you met on Saturday, she stopped texting you mid conversation and now it’s Thursday and you’re still waiting for a reply…Just because you text someone doesn’t mean they’re going to reply. Not everyone keeps constant track of their text messages. Sometimes there are simply not enough hours in the day (something college students should be well aware of).

Left in the Dark: If you haven’t heard from someone you texted in a few days, don’t immediately panic. They may have forgotten to text you back in the midst of late night studying for final exams. So instead of pondering why you haven’t heard from them, pick up the phone and call them! Whatever the reason, you’ll get your answer allowing you to give yourself, and your friends, a rest from worrying.

All in Your Feelings: As much as you may feel the need to gush about your inner most feelings through SMS, leave the heart to heart conversation for face-to-face contact (or at least ear-to-ear).

The Golden rule: Break-ups are hard, they’re uncomfortable, and they’re messy. If the time has come to end it with your significant other, be classy about your approach. Texting is not an avenue for breaking up with someone. It’s cowardly. The same goes for email, Facebook messages and twitters. None of these methods will passably end ties with someone. As much as we may not want to, sometimes we’ve got to take that grown up pill and do the right thing.

Sunday, January 10, 2010

Shopaholics 101: Reinvent your closet!




Is the recession digging into your pockets? Well, if you’re like me you’re probably going through withdrawals due to the lack of shopping. So, what’s a shopaholic to do? Well recession smart fashionista’s know. When you’re running low on cash, instead of blowing your last dollars on that new pair of boots go shopping in your own closet. Take some ideas from the runway and dig deep into your wardrobe. You might be surprised. Your clothes are more versatile than you think. Many of your clothes can be reinvented within a matter of seconds. And it doesn’t take being a designer to make it happen.

The first step is to determine why you don’t wear something in your closet, then try to think of a way to fix the problem. For instance, if a top is too revealing or short, wear something over or underneath. Or if a top is too loose, slap a belt on top. Experimentation is key!

Here are a few things you can try without using a needle and thread. Try:
- combining colors/patterns that you wouldn’t normally think go to together
- tucking a graphic tee into a pencil skirt
- wearing a top over a dress
- cinching your waist with a cute belt or even ribbon
- pulling up a low waist skirt and hold it up with a belt
- tucking a dress into a skirt
- layering items of different lengths

If you’re feeling really crafty you can also try cutting that old band t-shirt into a tank top. Or an old pair of jeans into a pair of short shorts. Now some pieces just won’t work and there’s no fixing them. For these pieces don't feel bad throwng it out, it’s just taking up space in your closet. When you finally do get some cash and decide to go out and replenish your wardrobe, remember to shop for classic pieces that you can mix and match. You’ve got to have a solid foundation in your wardrobe before you can really build on your style. That neon asymmetrical cut dress may look cute for next weekend’s party, but your little black dress can be worn just about anywhere.


Trends come and go, but classic pieces will never go out of style. Everyone’s list will vary to some degree, but wardrobe essentials generally include:
- a blazer
- basic tees/tank tops/camisoles
- dark and light jeans
- black dress pants
- a pencil skirt
- a little black dress
- black tights
- black pumps
- flat boots
- high heel boots
With these pieces in your wardrobe and a little accessorizing, you can create an abundance of different looks just by using what’s in your closet. Just because everyone has jeans and tees in their wardrobe's doesn't mean you should underestimate the power of this duo. You can get a variety of looks out of jeans and a basic tee. You could go casual chic be accessorizing with a decorative scarf and bedazzled pair of gladiators or go out for a night on the town and pair a leather jacket and some high heel boots. There are so many possibilities! You just have to play around with them and see what works for you.


Mixing and matching basic wardrobe essentials and trendy fashion accessories will allow you to take your wardrobe in different directions and make it appear you have more clothes than you actually do. So don't be afraid to try new outfit ideas. You might regret a decision later, but don't let that hinder you from expressing yourself. If you want, get a second opinion. Somebody else may fall in love with your style. But just remember, the best thing you can do is have fun with fashion. There really are no rules. Just express yourself, be confident in who you are and wear what you love.


This posting also appeared in issue two of VCU's magazine INK. Missed out on getting a hardcopy? Check out Volume 2, Issue 2 of Ink Magazine at:
http://issuu.com/ink_magazine